Based in Fresno, CA · Remote & Local
Your idea. Our plan. Real results.
You've got something you want to build, fix, or finally get moving. Maybe it's been sitting in your head for months. Maybe someone handed you a contract you don't fully understand. Maybe your business is growing and things are starting to slip.
Whatever it is, I can help you make it real.
Homeowners
About to hire a contractor? Staring at a quote that doesn't add up? I've been there. I help you advocate for yourself and get the job done right.
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Small Business Owners & Entrepreneurs
Great at your craft but drowning in the operational side? I help you build the structure, accountability, and execution your business needs to actually grow.
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Growing Companies
Need a senior operator without the full-time cost? I embed as your fractional PM or Chief of Staff, running programs, governance, and execution at scale.
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I work with three kinds of people. Pick the one that sounds like you.
Managing a renovation, dealing with a contractor, or about to sign something and not sure if it's fair.
Small business owner or entrepreneur who needs help executing, scaling, or getting organized.
Company or team that needs a senior fractional PM or operator without hiring full-time.
The person behind Made Real
I live here in Fresno. I'm a homeowner and a new dad, and like you, I've sat across the table from a contractor, stared at a quote I didn't fully understand, and wondered if I was about to get taken advantage of. So I learned to advocate for myself. Every renovation, repair, and home project in my house got done right, on time, and within budget. I made sure of it.
That same instinct is what I bring to business. I've spent 10+ years running programs as large as 50-person, multi-year enterprise transformations and as focused as a two-person sprint to get one thing finally done. The scale never mattered. Getting it right always did.
I started Made Real because I kept seeing the same gap: people who knew what they wanted but didn't have someone to help them build the plan and actually execute it. Whether you're a homeowner, a business owner, or a company that needs a senior operator, I'm one person who will show up, understand your situation, and stay until it's real.
For individuals & homeowners
Quick, focused, done.
A contractor quote review. A renovation plan. A small project that just needs someone to run it. Fast turnaround, flat pricing, no surprises.
For businesses & teams
Built to scale with you.
From a single project execution to ongoing fractional operations support, I bring the same enterprise-grade rigor to your business that I've applied to 50-person programs.
The honest truth
No project too big or small.
I've run them all. What matters isn't the size, it's that you get the outcome you paid for. That's what Made Real is built on.
What I offer
Filter by who you are, or scroll through everything. Every engagement is scoped before it starts. No surprises.
Not sure where to start or whether this is right for you? Let's just talk. A free 30-minute call to understand your situation, answer your questions, and figure out if and how I can help. No pitch, no pressure.
About to sign something? Send it over before you do. I'll review your contractor quote, SOW, or service agreement, flag the red flags, identify what's missing, and give you specific points to push back on. No meeting needed. Just send it and I'll get back to you within 24 hours.
Not sure if this is for you? Start here. A focused 60-minute session on one specific problem. You walk away with one clear, actionable next step you can take today. No commitment, no follow-up pressure.
Overwhelmed, stuck, or not sure where to start? We sit down for 90 minutes, get everything out on the table, and you walk away with a real written action plan, not vague advice. Great before a big home project or when your business feels pulled in too many directions.
Something specific needs to get done. A home renovation. A rebrand. A process overhaul. A client launch. Tell me what it is, I'll scope it, plan it, run it, and coordinate everyone involved. You pay a flat rate, not an hourly mystery.
Like having a Chief of Staff or senior PM without the full-time salary. I'm in your corner every month: helping you plan, execute, stay organized, and move forward on what actually matters. Built for business owners who are ready to grow but need the operational infrastructure to support it.
Budget a concern? Reach out anyway. I would rather find a way to help than turn someone away. Every situation is different and the first conversation is always free.
The process
No complicated onboarding. No mystery about what happens next.
Free 30-minute call. You tell me what's going on. I listen without trying to sell you something.
I put together a clear proposal: what we'll do, what it costs, and what you'll get. No vague estimates.
We get to work. I keep you updated, hold everyone accountable, and push things forward.
Your idea is no longer stuck in your head. It's done, it works, and you know exactly how it got there.
Real work, real results
A look at some of the work behind Made Real, from local small businesses to enterprise programs.
The situation
A local small business owner making chocolate covered treats had been outsourcing her edible image printing sheets to another vendor at $10 per sheet, plus gas for every pickup. She had never questioned it. After tallying up what she had spent over time, she had paid over $400 to that vendor: more than enough to have bought her own equipment outright.
What we did
We ran a full ROI analysis comparing continued outsourcing against purchasing her own edible image printer and supplies. I mapped out the risks and assumptions she needed to account for: a learning curve before using printed images on client orders, expected material waste in early production, and the time investment to get proficient. We looked at the break-even point and what growth would look like on the other side of it.
The outcome
She made the purchase with full confidence, knowing exactly what to expect. Once up and running, she not only eliminated her outsourcing cost but started selling her own edible image sheets to other local bakers at $8 per sheet, undercutting the competitor while maintaining her margin. The success of that printer gave her the confidence to acquire a second printer for custom stickers, opening an entirely new revenue line she had not originally planned for.
The takeaway
She came to me with a cost question. She left with two new revenue streams. That is what happens when you slow down long enough to actually look at the numbers and think through what is possible on the other side of a good decision.
The situation
A local non-profit was organizing their first-ever community cultural festival in partnership with city stakeholders. With less than five weeks to go, the planning committee had lots of energy and enthusiasm but was working without a clear scope, defined roles, or a shared picture of what the event actually needed to be. New ideas kept surfacing faster than existing ones could be confirmed.
What we did
Coming in as project manager in late September, the first priority was locking down scope. We defined exactly what the event would include, drew a clear line around what was out of scope given the timeline and budget, and gave the planning lead a framework for evaluating new ideas rather than reacting to them. From there, we built a simple but structured execution plan with clear owners and deadlines, and held the team accountable to it through the final day of the event.
The outcome
The festival launched successfully and was well received by attendees and city partners alike. More importantly, the planning committee walked away with a clearer understanding of how to run a structured event. A post-event retrospective captured what worked, what to improve, and gave the team a head start on making the following year even better.
The takeaway
Sometimes the most valuable thing a PM does is not add more to the plan. It is hold the line on what is already there, keep the team focused, and make sure the finish line stays in sight. Saying no to good ideas at the wrong time is how you protect the great ones already in motion.
The situation
A national healthcare diagnostics company had outgrown their CRM in the worst possible way. Salesforce had been custom-built over years to run core operations far beyond its intended purpose. No one had a clean map of what it did, and there was no safe way to simply swap it out.
What we did
Rather than a single migration, we structured it as four parallel workstreams: client services to a custom Azure-based case management platform, lab operations to a dedicated LIS module, sales to Microsoft Dynamics 365, and marketing from HubSpot to D365 Marketing. Each workstream ran simultaneously with its own plan, stakeholders, and milestones, while broken processes were rebuilt and document repositories consolidated into a unified backend system.
The outcome
The full program completed on schedule, eliminating the organization's dependency on a fragile, undocumented platform and replacing it with an integrated, scalable Microsoft ecosystem. The new infrastructure became the foundation for the company's next phase of commercial growth.
The takeaway
What looked like a CRM swap was actually a company transformation. The value was not just in the new tools; it was in finally having a commercial infrastructure that matched the ambition of the business.
The situation
A client had a signed contract in place since December 2025 for three clinical sites across Tennessee. By March 2026, nothing had moved. No go-live date, no execution plan, no accountability. The relationship was at risk, and this account was the gating dependency for over 20 additional clients across four states.
What we did
The first step was getting a firm go-live commitment from the client. From there, we built a full execution plan covering equipment procurement, kiosk-style PC configuration and deployment across all three sites, supply chain logistics, specimen pickup coordination, and a first-weeks support model. Every dependency was identified, owned, and tracked to completion.
The outcome
Go-live achieved on May 4, 2026, under 60 days from a standing start in a role the company president described as completely ambiguous. The successful launch cleared the path for 20 to 25 additional client accounts across four states.
The takeaway
Sometimes the work is not complicated. It just needs someone to own it, build the plan, and refuse to let it sit still. That is the job.
"I had this concept of a project I couldn't put into action. He helped me create a plan and actually implement it. He pulled us into a meeting, understood the business, made a project out of it, and now we're experiencing growth like we've never had."
Common questions
Ready to get started?
No pressure, no sales pitch. Just a real conversation about what you're working on and whether I can help. The first call is always free, and I'll be straight with you about whether this is a good fit.